Writing Copy That Attrac...
Writing compelling sales copy can be a challenge for a lot of people and many outsource this task to professional copywriters. But if your budgets don’t stretch to employing the writing skills of an expert, then you should try and have a go yourself. Below are 7 simple copywriting... 
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Non Profit Organisations...
I delivered a talk some time back and in the audience was the marketing manager of a third sector organisation. It’s what we call here in the UK for those outside our shores as voluntary sector organisations. We got talking and I was amazed at what sort of budget she was working... 
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Writing A Book Has To Be The Way To Go…
Writing A Book Has To Be...
I’ve had a book on the drawing board for a long time now. All I have to do is stick my bio in there and it’s done. I’ve been SO busy with other things, that the book has taken a back seat. But… I should really get stuck in and finish it off. Why is this important.... 
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Why People Buy is the Same All Over the World
Why People Buy is the Sa...
I was at a one day workshop yesterday… I was part of a 4 man team delivering information to members of the Polish community on starting your own business. Once we kind of sorted out the language barrier, (ish) it was reinforced, the fact that people buy for the same reasons regardless... 
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